David Bittler Departs Paramount After 25 Years of Service in Communications
Long-Time Paramount Executive David Bittler Announces Departure After 25 Years
In a significant shift for Paramount Communications, David Bittler, a stalwart of the company for over 25 years, has announced his departure. Bittler, who has served as executive vice president of communications for the kids and family division—including Nickelodeon, Awesomeness, and Paramount+—has been a key figure in shaping the landscape of children’s entertainment.
Bittler’s tenure at Paramount, and its predecessor Viacom, has been marked by groundbreaking campaigns and the successful launch of iconic brands. He played a pivotal role in elevating beloved shows like SpongeBob SquarePants, Dora the Explorer, and PAW Patrol into global phenomena that resonate with audiences of all ages. His influence extended beyond television, as he crafted immersive experiences for fans at major events such as Comic-Con and the Annecy Animation Festival.
In a heartfelt memo to staff, Bittler reflected on his journey, stating, “While today we find ourselves in another era of evolution… this is the turn in the road where I must loosen the yoke and diverge from this pack of marvelous people.” He expressed gratitude for the collaborative spirit that has defined his time at the company, emphasizing the love and dedication he has for the brands and shows he has promoted.
Bittler’s departure follows the recent exit of Liza Burnett Fefferman, another high-profile PR executive, as Paramount continues to navigate changes following its merger with Skydance.
Before joining Viacom, Bittler honed his skills at news networks CNBC and CNN, bringing a wealth of experience to his role in entertainment communications.
As he embarks on a new chapter, Bittler leaves behind a legacy of creativity and innovation that has electrified global culture. His closing words resonate with the warmth and camaraderie he fostered: “I did it for the audience… But most of all, I did it for love.”
The industry will undoubtedly feel the impact of his departure, but Bittler’s contributions will continue to inspire future generations in the world of entertainment.

