Aviation Business News Announces Key Promotions in Aviation Division to Drive Growth and Innovation
Aviation Business News Announces Key Promotions to Propel Growth in Aviation Division
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Aviation Business News is thrilled to unveil two pivotal internal promotions within its Aviation Division, a strategic move that underscores the company’s commitment to operational excellence and growth in the ever-evolving aviation sector.
Lee Hayhurst Elevated to Chief Operating Officer
In a significant development, Lee Hayhurst has been appointed as the Chief Operating Officer (COO) of the Aviation Division. This newly created role acknowledges Lee’s remarkable contributions since he joined RRM as Publishing Director in 2023. Under his leadership, the Aviation Division has undergone a transformative redevelopment of its output across both digital and print platforms.
As COO, Lee will be responsible for overseeing operational functions, ensuring team alignment, and driving strategic development. His vision includes the launch of live events such as the Predictive Aircraft Maintenance conference and the expansion of the Division’s innovative VideoCast series featuring interviews with airline executives.
Reflecting on his new role, Lee stated, “Over the last two years, Aviation Business News has experienced substantial growth in our print and digital channels, alongside a rapidly expanding events portfolio. This is a testament to the dedication of our team, and I am confident that we are poised for accelerated growth in 2026.”
He added, “I’m excited to help realize our vision of becoming a trusted media brand in an aviation sector that is undergoing a technological revolution akin to the advent of the jet engine.”
Toby Walton Promoted to Publisher
In another key appointment, Toby Walton has been promoted to Publisher of the Aviation Division. Transitioning from his role as non-executive Commercial Director, Toby will now take on broader responsibilities that encompass commercial performance, strategic partnerships, and the overall development of RRM’s publishing portfolio.
Eager to engage more directly with the company’s operations, Toby expressed his enthusiasm for his new role, stating, “I am delighted to be part of the continued success and growth of Real Response Media. I look forward to driving the Aviation Division forward by taking on extra responsibilities in our print, digital, and events portfolios as Publisher.”
Leadership Endorsement
Chris Pitchford, Founder and CEO of Real Response Media, praised the promotions, saying, “We are thrilled to recognize Lee and Toby for their exceptional work and dedication. Their new roles will enhance our leadership team and enable us to deliver even greater value to our partners and audiences.”
Both appointments will officially take effect on January 1, 2026, marking a new chapter for Aviation Business News as it continues to solidify its position as a leader in aviation media. With Lee and Toby at the helm, the company is set to navigate the challenges and opportunities of a rapidly changing industry landscape.

