Resonance Golf Collection Welcomes Colin Mayes as Non-Executive Director to Strengthen Leadership Team
Resonance Golf Collection Welcomes Colin Mayes to Board as Non-Executive Director
[City, Date] – Resonance Golf Collection, a prominent player in Europe’s golf resort and leisure industry, has announced the appointment of Colin Mayes as a Non-Executive Director, effective immediately. This strategic move underscores the company’s commitment to enhancing its leadership team as it aims for growth and expansion across Europe.
With nearly 40 years of experience in the golf, leisure, property, and hospitality sectors, Mayes is well-equipped to guide Resonance Golf. He previously served as the Chief Executive Officer of Burhill Group Limited (BGL), one of Europe’s largest multi-course operators, overseeing 22 golf courses across 10 clubs in England. Under his leadership, BGL achieved record sales of £60.9 million in 2023, marking an impressive 11.3% increase. This upward trend continued into 2024, with the golf division reporting an 11% year-on-year sales increase.
Mayes has also played a pivotal role in expanding BGL’s experiential leisure portfolio, growing the Adventure Leisure brand to 19 trading venues by the end of 2023, which contributed to a 16% overall sales increase.
Laurent Boissonnas, Chairman of the Le Touquet Syndicate, which owns Resonance Golf Collection, expressed his enthusiasm about Mayes’ appointment. “I am delighted to welcome Colin to our Board of Directors. His expertise in multi-venue operations and strategic development aligns perfectly with our vision for the future,” Boissonnas stated. “We share a commitment to family entrepreneurship and are excited about the new opportunities he will bring to Resonance Golf.”
In his own words, Mayes shared his excitement about joining the board. “I am thrilled to be part of Resonance Golf, a company with a strong reputation and an impressive portfolio across France and Belgium. I look forward to identifying growth opportunities as we continue this exciting journey.”
Resonance Golf Collection is renowned for its premium golf courses and resorts, primarily located in France and Belgium. The company is dedicated to providing exceptional golfing experiences while maintaining high standards of course design and guest services. Sustainability is also a core value, with initiatives focused on water management, biodiversity preservation, and minimizing chemical inputs.
Among its standout properties are the Le Touquet Golf Resort and Golf d’Hardelot in northern France, Golf de Seignosse in the southwest, and Opio-Valbonne Golf Resort in the Cote d’Azur. In Belgium, the Cleydael Golf and Country Club, located near Antwerp, offers a unique golfing experience adjacent to a historic castle. Recently, Golf de Moliets on the Atlantic coast of France joined the Resonance portfolio as part of a multi-year investment plan.
Through the Resonance Golf Collection, golf enthusiasts can book tee times at premium courses across France and Belgium, along with bespoke stay-and-play packages. The group also offers regional Golf Passes for those looking to explore multiple courses in one trip, as well as opportunities for corporate events, weddings, and private functions.
For more information about Resonance Golf, visit www.resonance.golf.
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