Airbnb Unveils 2024 Summer Travel Trends for Indian Travellers
Airbnb Unveils 2024 Summer Travel Trends for Indian Travellers
As summer approaches, Airbnb has revealed the latest trends shaping travel preferences among Indian travellers for the upcoming season. The data, based on searches made by Indian guests from January to March 15, 2024, for stays in June, July, and August, highlights a growing desire for immersive experiences beyond traditional stays.
Within India, popular summer destinations include beach havens like Goa and Varkala, cultural hubs like Varanasi and Delhi, and scenic cities like Kochi. Internationally, cities such as Milan, Amalfi, Tokyo, Rome, and Frankfurt have emerged as preferred destinations, driven by influences from Bollywood films and social media.
Amanpreet Singh Bajaj, Airbnb’s General Manager for India, Southeast Asia, Hong Kong, and Taiwan, commented on the trends, stating, “This summer, Indian travellers are embracing the spirit of exploration and discovery like never before. Domestically, they are opting for beach destinations and cultural hubs, offering immersive and vibrant experiences.”
He added, “Internationally, European countries and Tokyo are gaining immense popularity as trending destinations for Indians. At Airbnb, we are thrilled to curate unique and authentic stays that cater to these evolving preferences, enabling Indian travelers to explore destinations both within the country and abroad during this season.”
The summer vacation season has also led to a surge in family and group travel on Airbnb. To enhance the group travel experience, Airbnb has introduced new features such as shared wishlists, a redesigned Messages tab, and trip invitations. These features streamline collaborative planning, allowing families and groups to curate their itineraries collectively, communicate seamlessly, and ensure an enjoyable summer vacation.
With these trends in mind, Indian travellers are gearing up for a summer filled with new experiences and adventures, both domestically and internationally.
