Hear Me Out—Louis Vuitton’s $160 Lipstick Is Truly Worth Every Penny


Exploring Louis Vuitton’s La Beauté: A Luxurious Makeup Experience

The Products

Discover the exquisite offerings from Louis Vuitton’s debut makeup line, La Beauté, featuring the LV Rouge lipstick, LV Baume lip balm, and LV Ombres eyeshadow palette.

The Design

Uncover the inspiration behind the stunning packaging and design of La Beauté, crafted under the creative direction of renowned makeup artist Dame Pat McGrath.

Putting Them to the Test

Join us as we test the products in various looks, showcasing their versatility and luxurious feel.

The Bottom Line

Reflecting on the experience, we evaluate whether La Beauté lives up to its high price tag and the allure of luxury beauty.

Louis Vuitton Unveils La Beauté: A Luxurious Makeup Line That Redefines Beauty

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In a world where beauty is both an art and a personal expression, Louis Vuitton has stepped into the cosmetics arena with its highly anticipated makeup line, La Beauté. This collection promises not just makeup, but an experience steeped in luxury and craftsmanship, reminiscent of a bygone era.

A Shrine to Beauty

For many, a makeup vanity serves as both a display and storage space, a personal shrine to beauty. Louis Vuitton’s La Beauté collection is designed to be showcased rather than hidden away. The line features stunning lipsticks, balms, and eyeshadow palettes that are not merely products but objets de beauté—objects of beauty that deserve a place of honor.

The Price of Luxury

When the collection was first announced, the price tags raised eyebrows—$160 for a lipstick? Yet, the allure lies not in the product alone but in the experience it offers. The moment you hold a La Beauté item, you feel its weight and quality. The packaging is intuitive, allowing users to swap shades effortlessly, making each application a luxurious ritual.

The Products

La Beauté launches with three core offerings:

  1. LV Rouge (Lipstick) – $160

    • Shades: 55
    • Finishes: Satin (27), Matte (28)
    • Key Ingredients: Rose, Jasmine, Mimosa Wax; Hyaluronic Acid Spheres; Shea Butter
  2. LV Baume (Lip Balm) – $160

    • Shades: 10
    • Key Ingredients: Mimosa Wax from Grasse, Five-flavor Berry Extract, Hyaluronic Acid Spheres, Shea Butter
  3. LV Ombres (Eyeshadow Palette) – $250

    • Colorways: 8
    • Key Ingredients: Plant-Derived Squalane, Camelina Flower Oil Extract

Design Inspired by the Past

The creative force behind La Beauté is none other than legendary makeup artist Dame Pat McGrath. Drawing inspiration from the elegance of the 1920s, McGrath has infused the collection with elements reminiscent of tortoiseshell hairbrushes and carved ivory compacts. The result is a line that feels both timeless and modern.

Putting La Beauté to the Test

Ahead of the launch, I had the opportunity to test several products, including the LV Rouge in shades Rose Odyssée and Monogram Rouge, the LV Baume in Monogram Touch and Tender Bliss, and the LV Ombres in Monogram Rouge.

  • Monochromatic Diffusion: A wash of shimmery maroon shadow paired with a diffused application of Monogram Rouge lipstick created a soft, elegant look.

  • Crisp Cut Crease: Using a mix of maroon and copper shadows, I crafted a striking cut crease, complemented by the velvety matte brown shadow as a pseudo eyeliner.

  • Light Reflection: For a more airy look, I dusted my lids with copper shadow and highlighted my brow bone with champagne, finishing with the sheer Monogram Touch baume on my lips.

The Bottom Line

While La Beauté may not outperform other luxury brands in terms of formula, its true distinction lies in its exquisite packaging and the nostalgia it evokes. This collection is for those who appreciate the finer details in life, who find joy in the artistry of beauty.

In a world where practicality often reigns, La Beauté invites us to indulge in a little extravagance. After all, who needs a $250 eyeshadow quad? Perhaps no one—but for those who cherish beauty as an art form, this line is a celebration worth exploring.

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